5 Tips to Make Your Website Better
Web sites come in such a variety of formats and appearances that it is impossible to cover them all in one sitting. The better sites tend to have several things in common. Below are five tips that any webmaster can use to ensure that he or she has built the best site possible. 1) Make […]
How to Promote Your Business on Youtube
Internet marketers can often be heard lamenting the fact that they did not get their start when Google was young and competition was sparse. They will moan about the money made during the pioneering period of the Internet before there was so much competition. Well, right now there is a new frontier that is very […]
What is a Bounce Rate?
The short answer to the question “What is a bounce rate?” is that it is a measurement of the length of time that visitors to a web site spend on a given page. For those involved in internet business, the more important question is “What significance does bounce rate have on my making money?” In […]
Questions You Should Ask Before Building an Ecommerce Site
To the uninitiated, setting up an e-commerce site may seem like a straightforward enough proposition–orders and payments come in, products go out, everyone’s happy. The reality is that e-commerce sites can vary widely in scale, complexity and price, and they are not always easy builds for a designer. Fortunately, asking yourself a few simple questions […]
How to Design a Marketing Strategy
Marketing can be a source of stress for small business owners–after all, while many of them have not studied marketing and don’t feel confident about their abilities, they know that to succeed they must do it and do it successfully. If you want to formulate a strategy of your own, or just understand the basics […]
How to Reach your Target Audience
There is no question that the online marketplace has changed the way consumers shop throughout the world. Great marketing isn’t about appealing to the masses. It’s about appealing to the right clients. Finding the right clients is critical to your success. The right clients will value your product or service and be willing to pay […]
When to Redesign Your Website
There is no question that the online marketplace has changed the way consumers shop throughout the world. Redesigning a website is no small task. However, sometimes a site redesign is a necessity. Indeed, you may need a site redesign at this moment without realizing that your current site is not sufficient for your needs. The […]
What Makes a Good Facebook Landing Page?
There is no question that the online marketplace has changed the way consumers shop throughout the world. All forms of social media are marketing tools that are unparalleled by any other means. Twenty years ago it would have been unthinkable for a company to create a presence that would draw in willing customers for advertising […]
Why Your Company Needs a New Logo
Businesses are sometimes reluctant to redesign their logos. They may believe that a having the same logo year after year creates a sense of stability. They might think that changing a logo can be confusing to some customers who have grown accustomed to seeing the previous image. Otherwise, they may simply think that logo redesign […]
The Key Elements of a Great Website
No company today can be competitive without a website. The most recent data shows that eight of 10 people shop online, mostly due to convenience. The Internet never closes. Thanks to mobile devices, which are becoming easier to use by the minute, a website can be reached from nearly everywhere in the world. Designing a […]
