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Blog

How the COVID-19 Pandemic Changed Website Design Essentials for Users

13 September 2021

The COVID-19 pandemic caused how Internet users interact with and utilise websites to change. Many essential elements of everyday life became website-based and web-reliant. These necessary elements include communication, education, entertainment, shopping and work.

Most consumers have grown accustomed to researching information and products, comparing items and prices and making sales transactions online. As a result, many websites now need updating. If your business site has not been revised during the last two years, it is high time for an update.

Ways the COVID-19 Pandemic Altered Website Design Essentials for Users

The coronavirus pandemic significantly altered website design essentials for users in the following ways:

Mobile-Responsive Design. Studies show that mobile site traffic volumes are now consistently greater than desktop site traffic. Mobile site volumes currently account for over 52 percent of all web traffic to sites. Today, your website must be mobile-responsive and mobile-friendly to gain the attention and interest of more site visitors.

Your domain should be simple and easy to navigate, scroll and make purchases on when accessed from a smartphone or other mobile device. In addition, the development of a mobile application for your site can enable your business to gain optimal benefits from mobile traffic volumes.

Updated Web Design. Updating your website to meet current aesthetics and design standards has a positive effect similar to that of painting, re-carpeting and modernising the physical layout of a store’s interior. Your site visitors, potential customers and loyal clients can tell the difference between a website design that includes attractive retro design features and one that is simply out of date.

Website Loading Speed. If your business website is awkward to use or slow in loading content, your visitors will go elsewhere. Everyone wants to access information and products as quickly as possible today. To ensure good placement in Google search results, to get good viewership and secure visitor attention and engagement, your site should load within 2.5 seconds or less.

Site Security. As more web users research and share information online, hackers are having greatly increased levels of success. For top-quality, reliable website security, you need to have cyber-security techniques and solutions established on your site. They should be constantly safeguarding your site against cyber-attacks that could do serious damage to your site’s reputation. Your security measures should also be providing excellent website maintenance for frameworks and plugins.

Website Content. Displaying excellent quality web content on your site is essential for business credibility and success today. Your content should reveal what your company has to offer and what your customers expect and are looking for. Your site content should also be clear, concise and current. Especially in the confusion of our post-pandemic world, websites need top-quality content presented to attain and maintain good visibility and increasing success.

Active E-Commerce. Consumers got accustomed to doing all of their major shopping online during the pandemic. If your company offers products and services for sale, they should be available for buying online via your website’s purchasing portal. Your site should make purchasing items as easy as possible for your customers. The steps that they need to take to initiate and finalise a purchase should be visible and easy to understand and navigate.

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